Privacy policy

Last updated: November 2026.

What we collect

No accounts. We store on your device (localStorage/sessionStorage) your scores, cookie choice, and campaign params you arrived with (utm, fbclid, gclid).

Cookies

We use necessary cookies for the site to work and, only if you accept, advertising and measurement cookies. Clear site data in your browser to change your choice.

Ad partners

We show third-party ads such as Google AdSense or Adsterra. They may use cookies for personalized ads. You can turn those off in Google Ad Settings.

Analytics & Meta Pixel

If you accept, we use the Meta Pixel to measure visits, engaged sessions, and game starts for our campaigns. Meta processes that under its own policy.

Optional Facebook sign-in

If you use “Sign in with Facebook”, we only read your public name and photo for challenge screens. Never required. See Delete my data.

Your rights

Email contact@yupplay.com for access or deletion. We do not target children under 13.